Britain's Hamilton, who drives for the Mercedes F1 team, is the latest to join the Broncos ownership after former Secretary of State Condoleezza Rice. The Denver Broncos and the Walton-Penner family, led by Walmart heir Rob Walton, entered into a purchase and sale agreement in June for the takeover of the team in a deal reportedly worth $4.65 billion - a record for an American sports franchise.

"He (Hamilton) is a champion competitor who knows what it takes to lead a winning team and a fierce advocate for global equality, including in his own sport," Walton said in a statement on behalf of the Walton-Penner family ownership group.

"His resilient spirit and standard of excellence will be an asset to the ownership group and the Broncos organization."

The Broncos are three-time Super Bowl champions and start their pre-season against the Dallas Cowboys on August 14th.